As Perry leaned into the mukbang genre, he discovered that conflict and physical transformation drove engagement. Between 2016 and 2022, he gained over 200 pounds, eventually reaching roughly 400 pounds. His content became increasingly erratic, featuring: The shocking transformation of Nikocado Avocado

A critical piece in The Conversation argues that Perry’s content exploits "body-size politics" for engagement, turning weight gain and loss into a form of commodified entertainment . Psychology of the Audience

Critics argue that Nikocado’s content crosses several ethical lines:

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What is the ? (To critique the audience, analyze the algorithm, or tell a story?)